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I am.Brave. PREORDER
I am.Brave. PREORDER
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⚡ What it is: A semi-matte red with blue undertones that's sheer & buildable.
⚡ Benefits: Packed with nourishing plant oils, antioxidants, + anti-inflammatories to protect, heal, and boost collagen.
⚡ Daily affirmation: "I am.Brave."
⚡ Ingredients: Pigments from radish + potatoes. Plant-based and sustainable. Learn More
How to Use: One swipe for a tint or 2-3 swipes for a deeper hue. Try it on cheeks and eyes for a pop of color.
Made in the USA
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It's tough trying on lipstick virtually.
We've made it easy. If you don't like it for whatever reason, we'll refund you.
I just received my first tube of red lipstick. Ever. I’ve always worn a mauve or pink lipstick for years. I love the I am. Perfect shade and decided to be brave and try out the I am. Brave. And I feel confident and classy on this great deep red lipstick! Thank you ADA.
Love this shade. I keep going for it time and time again. I'm a red head with fair skin and this one is IT. It's also hydrating!
I am.Brave.
The pigmentation is AMAZING! Is a true blood red and feels very hydrating and smooth. I LOVE IT!
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